*BZZZZZZZZZT* Er, we apologize about that. That does it! He's a freakin nerd! *giggles* Yeah, I think I'm better than Chuck Swirsky! Frickin' liberallllllllll-l-l-ll-l-l. The character was later picked up by Coca-Cola, for a series of TV spots for New Coke and appeared on T-shirts and mer- *BZZZZZZZZZZT* The Max Headroom show was the first to play with the music-video format, with Max frequently talking over lousy videos and making jokes, or cutting the video off partway through, a technique later picked up by Beavis And Butthead and other satirical video shows.
The pilot wasn't picked up, but the rights to the Max Headroom character were sold to the makers of a music-video program on British television, on which Max appeared later in 1985.
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